From June 21 to 28, 2026, Italy and the world will celebrate the fifth edition of Vermouth di Torino Week, the event created by the Consorzio del Vermouth di Torino and dedicated to sharing knowledge about this renowned aromatised wine from Piedmont, its protected designation, and its use in mixology.

ORIGINS

Vermouth di Torino is one of the most authentic expressions of Piedmont’s great winemaking culture. Born in the 18th century at the foot of the Alps and historically linked to the city of Turin, it continues to represent a heritage of knowledge, botanicals, and traditions that have defined its uniqueness. During Vermouth di Torino Week, we celebrate a designation that tells the story of territory, history, and craftsmanship.

PROTECTION

The achievement of the Geographical Indication marked a key milestone in the protection and enhancement of Vermouth di Torino: a recognition that safeguards a centuries-old tradition and establishes precise production requirements, ensuring the quality and authenticity of one of the great symbols of the Italian aperitivo.

FROM TRADITION TO THE FUTURE

From pure tasting to the great classics of mixology, Vermouth di Torino continues to evolve while preserving its identity. Its versatility and aromatic complexity make it a key player in new drinking experiences that bring tradition into contemporary culture.VERMOUTH DI TORINO WEEK 2026For this year’s edition, Cocchi rediscovers the authentic and timeless soul of Vermouth di Torino, returning to its Savoyard origins and drawing inspiration from original perfect serves, reinterpreted in a contemporary key and shaped by the current trend towards low-alcohol cocktails.From this vision comes a dedicated menu that combines Piedmontese identity with today’s low-alcohol trends, offering creative ideas and new consumption occasions for both professionals and enthusiasts.